Attracting into stamina of their field-best position within the internet dating into the European countries, Meetic (FR0004063097 – MEET) now gift ideas the profitable gains strategy for 2010.

Growth: Meetic’s main objective in 2010

Once seven many years in existence and you may recurring growth, last year Meetic’s sites filed the fresh list viewers which have close to 6.5 billion book folk inside the February and February, as well as 800 mil webpage views (Provider Comscore). New Group’s names established an unmatched profile, particularly in France having a brand name awareness number of 94% on the Meetic brand (Origin TNS Sofres – ).

Drawing in these outstanding assets an, henceforth, having less tall battle in European countries, the team have a tendency to generate their 2010? gains strategy doing two objectives:

• utilization of the solid reputation for new Group’s names obtained inside each of the countries in europe in which they operates. Actually, undertaking effective labels on every of their areas provides allowed the Group: so you can continually increase the image of their features certainly one of its profiles gorgeousbrides.net artikkeli, while the natural guests with the its websites; to help you roll-out the newest higher-possible areas less than a keen „umbrella brand” strategy“ (Meetic Affinity, Meetic VIP), the most show strategy in terms of product sales costs;
• segmentation of the characteristics ranging from Dating (Meetic), Relationship (Meetic Affinity), Teasing (Peexme) and you will premium introductions (Meetic VIP), helping they you may anticipate or take greatest account of standards of its various representative communities and thereby optimize the importance made on each ones segments.

In the first one-fourth out of 2010, the group will stick to the highest-level venture of its Dating service toward its main segments, with the objective to become Zero.1 in Europe when it comes to revenue about phase regarding 2010. Zobraziť viac o Roll-off Meetic Attraction: significant driver from profitable development in 2010 …